Digital Marketing Specialist

Anglin Public Relations is a marketing and PR firm in Oklahoma City that specializes in communication strategy and implementation. The firm provides services ranging from strategic planning and image development to customer, community and media outreach.

Anglin PR is hiring a digital marketing specialist to participate with the team in the research, planning, implementation and evaluation of client programs. This team member will have marketing and PR experience with a specialty in digital marketing.

Scope of Responsibilities:

  • Learn about client industries and provide expert advice on communication and image needs.
  • Plan, budget and execute SEO/SEM, social media and digital advertising campaigns.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights and how to improve the customer experience.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests using A/B.
  • Evaluate emerging technologies.
  • Provide leadership for adoption where appropriate.
  • Attend community meetings, represent clients and Anglin PR and speak to groups about areas of expertise.


Requirements:

  • Bachelor’s or higher degree in marketing or related field.
  • At least 2 years of experience delivering scalable SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Budget management experience.
  • Highly creative with experience in generating ideas and solutions, identifying target audiences and devising campaigns that engage, inform and motivate.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Strong interpersonal and relationship building skills, experience in dealing with multiple and diverse internal stakeholders, and interacting with business and technology partners.

Those interested should submit a resume, 2 writing samples and 1 case study to:

Anglin Public Relations
720 N.W. 50th, Ste. 200a
Oklahoma City, OK 73116

jobs@AnglinPR.com

No phone calls please.
 

Application Deadline: 

Tuesday, February 28, 2017

Organization Name: 

Anglin Public Relations