April Luncheon: Best marketing, communication practices for reaching OKC's growing Hispanic community

Apr 7 2016 - 11:30am to 1:00pm

Best marketing, communication practices for reaching Oklahoma City's growing Hispanic community
with Chris Fusselman, Tyler Media

Marketing and communications professionals need to be effective in communicating across multiple demographics and cultural divides. With the growth of the Hispanic and Latino community in Oklahoma City, today this skill is more important than ever. At this month's luncheon, Chris Fusselman will discuss best practices and approaches to reaching this expanding demographic in our city.

Chris Fusselman

Chris Fusselman is the leading resource for Hispanic media in Oklahoma. As the vice president of sales for Tyler Media, Chris oversees the revenue of eight Spanish television and radio stations in both Oklahoma City and Tulsa markets. Combining his knowledge of culture, market demographics, language and strategic marketing, Chris has been a tremendous tool for businesses reaching the Hispanic market for more than 11 years. He has worked and partnered with businesses big and small across the state of Oklahoma. Chris currently serves on the board of the Latino Community Development Agency and in 2008 was recognized as OKC Business Forty under 40, and was a part of Leadership Oklahoma City Signature Class XXVII.

 


The luncheon will be held at the Boldt Construction building at 100 W. Hefner Rd. Oklahoma City, OK 73114 (Click here for a Google Map). Please be sure to get there in time for networking — from 11:30 a.m. to 12 p.m. The actual luncheon will be from 12 p.m. to 1 p.m.

IABC Members and Students pay only $20 per person. Non-members are welcome for $30 each. If you have any questions about registration or want to RSVP but want to pay at the door, send us an email and we'll get you all fixed up.

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